Girls and women want to be respected for their abilities, to be treated fairly, to be encouraged, to feel important, to be challenged, to strive to be their best, to create friendships and to feel like they’re part of a group. They want to win, to score goals, to excel in performance, to play with style, to be tough, to be committed, to travel, to be healthy, to be physically attractive and to be free to choose their own destiny with their bodies and activities. They also want to bring the positive lessons they’ve learned through soccer and sports into their education, careers, businesses, relationships and lifestyle.

To get to this place, here is what women need
—and deserve—from sports:

Goals for women’s soccer in Canada – A 5-year plan

  • Girls and women represent 47% of registered players in Canada and create 47% of revenue through their membership. According to Statistics Canada, women represent more than 50% of the population.
  • 47% or more of federal/provincial taxpayers funding towards soccer deserves to be given to women/girls programming.
  • 47% of national team funding should go to the women’s program.
  • 47% of representation and decision making on the CSA and provincial boards deserves to be female.
  • 47% of professional coaches at the local club, high performance, provincial, professional and national programs should be female.
  • Cities across Canada can mandate this through the use of equity laws and field access in their sports programming, ensuring clubs are funding and hiring women according to the percentage of membership in their clubs.
  • For example: If a club is spending $100,000 on development and 50% of their membership is female, then 50% of the funding should go to female coaches. Vancouver has equity laws in their sports mandate. In order for a soccer club to rent soccer fields, they have to prove equity in their professional staff and funding.
  • A Women’s Pro League should be included with the Vancouver Whitecaps, Montreal Impact and Toronto FC, all of whom receive provincial and federal funding and use girls and women to market for sponsorship dollars.
  • The Women’s Coaching Course Center should be organized and run by female coaches. FIFA has established a coaching education program throughout the world run by female leaders with an emphasis on how to best train girls and women, to encourage the development of female coaches, and to emphasize equity with male coaches.